PP5007 Survey Design: Measurement and Inference for Policy
Academic year
2026 to 2027 Semester 2
Curricular information may be subject to change
Further information on which modules are specific to your programme.
Key module information
SCOTCAT credits
15
SCQF level
SCQF level 11
Availability restrictions
Limited to Master of Public Policy Students
Planned timetable
Mon
Module coordinator
Prof D A Jaeger
Module Staff
Prof David Jaeger
Module description
This module develops students’ ability to design, measure and interpret survey data for public policy, with a focus on applied decision-making and ethical evidence use. Building students' prior training in Python and statistics, students learn how to operationalise policy-relevant concepts, design survey instruments, and diagnose data quality using the Total Survey Error framework. The module emphasises hands-on experience with professional survey tools and modern modes of data collection, including online and panel-based surveys. Students conduct descriptive and causal analysis using Python and learn to evaluate bias, uncertainty and representativeness in real-world policy data. Particular attention is given to issues of consent, privacy, power and inclusion, and to the responsible communication of survey evidence in policy contexts.
Relationship to other modules
Pre-requisites
BEFORE TAKING THIS MODULE YOU MUST PASS PP5001 AND PASS PP5003
Assessment pattern
Coursework= 100%
Re-assessment
Coursework= 100%
Learning and teaching methods and delivery
Weekly contact
2 hour lecture (x 11)
Intended learning outcomes
- Demonstrate critical understanding of key principles of survey design and measurement, including operationalisation of policy-relevant concepts, question wording, and construct validity.
- Design and implement a policy-focused survey instrument using professional survey software, with appropriate attention to sampling, ethics, and data quality.
- Apply quantitative methods in Python to analyse survey data, including descriptive analysis, regression and embedded experimental designs.
- Critically evaluate sources of bias, uncertainty and missing values in survey data, and assess how these affect interpretation and policy conclusions.
- Communicate survey-based findings in a clear and policy-relevant manner.
- Demonstrate the ability to critically appraise and commission survey-based research for policy purposes, including assessing the suitability of survey methods relative to alternative data sources and policy questions.